LOS ANGELES, Aug. 27, 2014 /PRNewswire/ — Colony Logic today announced British communications company KCOM Group will utilize CLX, a new platform that upgrades software infrastructure to next-level standards without the costs and downtime of building a system from scratch. Designed to slot seamlessly into an organization’s already established operations, CLX is a new alternative for companies looking to improve productivity without overhauling their business model.
“We understand that our partners have been successful for a reason, and a software solution shouldn’t disrupt that winning formula. We developed CLX for leading organizations like KCOM Group that are looking to improve, not tear down, their operations,” said Geoff Stevens, CEO of Colony Logic. “CLX is a handshake solution, integrating established systems into a cloud-based, mobile platform that is simple and efficient.”
Colony Logic built CLX with two notions in mind. The first notion is that tech advancements have opened the door for organizations to turn their operations into a competitive advantage, as the companies that sell, fulfill and report with greater efficiency can gain an edge in the market. The second notion is that there was no straightforward solution for organizations looking to upgrade operations without sacrificing the deeply rooted applications they have grown to rely on.
CLX ties legacy systems and modern SaaS applications together into a mobile, cloud-based environment. The result is a streamlined system in which every aspect of an organization’s operations communicates freely, and intelligence is utilized to constantly optimize sales and fulfillment. With CLX in place as an operations backbone, businesses drastically improve the way they sell, fulfill and adapt in changing markets.
KCOM Group plans to use CLX to introduce new digital advertising propositions into their market. CLX will help KCOM manage the process of getting their advertisers up and running more quickly, thus increasing direct customer contact levels. Ultimately, this will help KCOM deliver a better service, drive more revenue and increase retention.
“KCOM is the leading communications’ business in our local region, providing tailored solutions to our customers that help them achieve their business goals,” said Anita Pace, Director of Media & Contact Centres at KCOM Group. “We had a specific strategic objective to widen the range of our digital offerings and CLX allows us to add a wide range of innovative propositions efficiently and effectively. By using CLX, we will not only be able to improve our clients’ overall marketing performance, but also give our sales teams even more time to do what they do best—work directly with customers to help them grow their businesses.”
About the KCOM Group
KCOM provides communications services for national multi-site enterprise and public sector organizations across the UK. As an independent provider of these services, supported by its BT Wholesale partnership, KCOM is able to offer advanced network capability and related added value services, coupled with a flexible approach to delivering its customers’ requirements.
Its KC Media business provides a range of communications services to businesses and consumers in Hull and East Yorkshire, mainly through its flagship online and print brand “Colour Pages”.
About Colony Logic
Colony Logic is a software company that makes businesses more efficient. The company’s proprietary CLX platform is an enterprise-class, SaaS platform that takes a new approach to upgrading software infrastructure by integrating legacy systems and modern applications in the cloud.
The company has managed hundreds of thousands of digital programs in nine countries and five languages and works with organizations such as Cox Communications, Tribune, Hitachi Consulting, Scripps, The Berry Company, Reynolds, Excentus, OfferLogix, Media News Group and Sensis. Its platforms have received multiple awards from INC. 500, Red Herring, Deloitte, and OnMobile Top 100.
Founded in 2011 and headquartered in Los Angeles, Colony Logic is backed by leading investors, including Blackstone/GSO Capital Partners.
SOURCE Colony Logic
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